2b3d Activities

2b3d has been up to quite a lot since it aired quietly behind the scenes. We have been working in the Enterprise, Small Business, Academia, and the Government. Our objective has been to create professional communities and augment their expertise in virtual worlds. We embrace our clients with a very high level of personal attention and literally live with them in virtual worlds in order to enable them as residents of practice.

Here is just a few engagements.

Ernst and Young

Ernst and Young examined the interactive interface of Second Life to create a contextually rich game in which auditors have to observe a physical inventory at a cookie plant. The content follows an accredited model to get auditors to experience the common oversights an auditor might make when conducting the observation. The count sheets identified four boxes of 4 gallons of vanilla on the shelves totally 64 gallons of vanilla. Did the auditor realize the count sheet said gallons and the box said liters? Did they move one of the boxes of cookies out of the way to find an obsolete box of cookies? Are there calculations right in the end, and do they have to go back and do the observation again. Time is money in these observations.

Observing a physical audit in-world

Observing a physical audit in-world

PTSD with the DoD

What if soliders returning from the war in Iraq or Afghanistan could come into a world where they could learn about behavioral issues they might be facing? What if they could see a clinician, take an assessment, use some tools in an anonymous fashion so they might be able to develop a relationship with someone who is qualified to listen and intervene. 2b3d has been working on a research project to investigate such possibilities. Soliders could immerse themselves in a world in which they could discover information on their own and feel as though they could reach out to a qualified individual to seek answers to questions and feel confident in their anonymity, and later in their high care no matter where they would located in the world?

Transport yourself to a relaxing place

Transport yourself to a relaxing place

Designing a Fitness Program with a Live Coach on Club One

Only 20% of the population attends health clubs. This number has not grown, although the obesity and other health problems have in the country. How do you penetrate that other 80% of the population. Perhaps technology has a way of helping to change the information experience that someone has when they come to a health club on a website, and get to personal attention, or no interaction, or a lot of information that is so hard to sift through. What does it look like in a health club? What is it like to talk to someone in a health club about your goals? And how do you avoid the intimidation of all those hard beautiful bodies? How does the equipment really work? Well, a 3D visualization of a health club, its people and its programs might have an impact on individual choice.

Detailing how a lat pull machine works

Detailing how a lat pull machine works

Virtual Information Behavioral Environment Research at the University of Washington

2b3d is examining how people make decisions about how people acquire information in Second Life on medical islands and on political islands. The VIBE project’s goal is to better understand how people go about seeking, evaluating, and using information to solve everyday information  problems in immersive virtual environments. We explore how people address everyday life information problems in Second Life—how they go about seeking, evaluating, and using information to solve everyday life. We are interested in determining the nature of information problem solving in Second Life and ways in which the 3D virtual environment facilitates or constrains information problem solving. Our aim is to inform the design of virtual information tools and services that enrich virtual world user experiences.

Virtual Information Behavior Environments

Virtual Information Behavior Environments

NextIT

Working with NextIT the development company looking AI technologies, 2b3d worked to visualize how to hook up an entertainment system from the point of view of the DVR system itself. With the vision of accessing information from a database, we prototyped an environment in which users could work together to hook up the system.

Working at the level of the information - hooking up a DVR

Working at the level of the information - hooking up a DVR

Graduating the First Students to Achieve a Certificate in Virtual Worlds

Randy Hinrichs and managing partner, Janice Cowsert of 2b3d, made history recently by creating a curriculum in virtual worlds and graduating the world’s first 15 virtual world students in a ceremony in Second Life. The curriculum was academic, rigorous, and resulted in identifying the competencies for virtual worlds. The first quarter examined how to select and use a virtual world – identifying avatar identity, IP management, cybersecurity, document integration, Web 2.0 interactives, and how to incorporate into business, education and non-profit. In Quarter two, the students learned everything about design, development and project management. In Quarter three, students developed a full working sim – part Digital Photography course in an Air Balloon, and part Non-Profit Sustainable Seafood organization.

UW Class 2009

UW Class 2009

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